Princess Cruises catapulted to stardom in 1977 when Pacific Princess was cast in the lead role on a new television show called "The Love Boat." The weekly series, which introduced millions of viewers to the idea of a seagoing vacation, was an instant hit, fueling our company’s, and the cruise industry’s, dramatic expansion.
It all began more than 50 years ago with a cruise to Mexico and a single ship — Princess Patricia®. Today, we take our guests to the world's greatest cruise destinations onboard 15 magnificent cruise ships while introducing them to new experiences they will never forget.